Campers are 4x more likely to own an EV than non-campers

As of 2024, 1% of drivers are going electric, and this number is steadily rising. Interestingly, the adoption rate among campers is even higher—4% of campers are now driving electric vehicles. This trend represents a significant opportunity for campgrounds to attract a growing demographic of eco-conscious travelers.

Millennial and Gen Z Travel Preferences

Millennials and Gen Z travelers, who are increasingly dominating the travel market, are leading the charge in seeking sustainable and experiential travel. They prioritize destinations that align with their environmental values and offer unique, Instagram-worthy experiences. Campgrounds that provide EV charging stations cater directly to these demographics, offering them the ability to travel responsibly without sacrificing convenience or adventure.

Rise of Car Camping and Overlanding

Car camping and overlanding have seen a resurgence in popularity. EV owners are increasingly interested in road trips and outdoor adventures that allow them to explore nature while minimizing their carbon footprint. By providing EV charging stations, your campground can tap into this growing interest and become a preferred destination for car campers and overlanders with electric vehicles.

Electrified RVs and Campers

The RV industry is also experiencing a shift towards electrification. Electric RVs and campers are becoming more popular, offering a cleaner, quieter alternative to traditional models. Campgrounds that offer EV charging stations can attract owners of these electrified RVs, providing them with the necessary infrastructure to enjoy their travels without range anxiety.